{"id":17123,"date":"2025-04-16T14:49:51","date_gmt":"2025-04-16T12:49:51","guid":{"rendered":"https:\/\/www.friup.ch\/?p=17123"},"modified":"2025-09-26T14:25:14","modified_gmt":"2025-09-26T12:25:14","slug":"enoki","status":"publish","type":"post","link":"https:\/\/www.friup.ch\/de\/enoki\/","title":{"rendered":"R\u00fcckblick auf die Reise von Enoki – Juni 2024"},"content":{"rendered":"\t\t
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Enoki - Interview mit Axelle Marchon f\u00fcr Fri Up\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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axelle marchon f\u00fcr fri up - Juli 2024<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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R\u00fcckblick auf Enokis Werdegang<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tIm Jahr 2017 zeichnete sich die Schweiz aus, als sie den Solar Decathlon in Denver mit dem Solarhaus NeighborHub gewann, das das Ergebnis der Arbeit von Studenten der EPFL, HEIA-FR, UNI-FR und HEAD in Genf ist. Was ist das Besondere daran? Es soll ein Treffpunkt f\u00fcr die Nachbarschaft sein, der die Nachhaltigkeit der Lebensweise durch das Angebot von Aktivit\u00e4ten und Dienstleistungen in der N\u00e4he erleichtert. Sieben Jahre sp\u00e4ter treffen wir Axelle Marchon, Mitbegr\u00fcnderin des Start-ups Enoki, einem Spin-off dieses Abenteuers, um \u00fcber die Entwicklung ihres urspr\u00fcnglichen Projekts zu sprechen. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Axelle Marchon, wie hat die Erfahrung beim Solar Decathlon die Vision und die Mission von Enoki gepr\u00e4gt?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tDas Projekt entwickelte eine Dynamik, die uns dazu veranlasste, Enoki als GmbH zu gr\u00fcnden. Diese Erfahrung hat uns dazu inspiriert, das Konzept an den Markt anzupassen, um ein nachhaltigeres Wohnen und Leben zu f\u00f6rdern. Unsere Aufgabe ist es, Immobilienprojekte zu entwickeln oder bestehende Immobilien umzubauen und dabei die Herausforderungen der \u00f6kologischen und sozialen Nachhaltigkeit zu ber\u00fccksichtigen. Dies beinhaltet beispielsweise die Schaffung von gemeinsam genutzten R\u00e4umen, Nachbarschaftsdiensten und Nachbarschaftsgemeinschaften durch einen Aktivierungsprozess in der Nachbarschaft. Wir haben auch einen Teil unserer Aktivit\u00e4ten auf Geb\u00e4ude- und Quartierszertifizierungen ausgedehnt und arbeiten insbesondere mit den Zertifizierungen SNBS und SEED (Association pour le d\u00e9veloppement des quartiers durables) zusammen, um Immobilienentwickler und Bauherren zu unterst\u00fctzen. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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K\u00f6nnen Sie erkl\u00e4ren, was Sie unter \"Nachbarschaftsaktivierung\" verstehen?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tBei der Aktivierung von Stadtvierteln geht es um die Schaffung attraktiver und nachhaltiger Lebensr\u00e4ume. Wir beginnen bereits bei der Planung des Viertels, um eine Strategie zur Entwicklung der Nachhaltigkeit des Viertels, ein Raumprogramm und ein Betriebsmodell vorzuschlagen. Dann begleiten wir den Entwickler und die verschiedenen Auftragnehmer bei der Entwicklung des Bauprojekts und arbeiten mit den Hausverwaltungen zusammen, um ihre Kommunikation anzupassen und die Mieter zu sensibilisieren. Wir organisieren auch das Willkommensfest und Sensibilisierungsworkshops, begleiten die Gr\u00fcndung der Bewohnervereinigung, definieren die Konzepte f\u00fcr die Verwaltung der Gemeinschaftsr\u00e4ume etc. Kurzum, wir stellen alle notwendigen Instrumente zur Verf\u00fcgung, um das Leben in der Nachbarschaft einzurichten und zu verwalten. Anschlie\u00dfend \u00fcberwachen wir das Projekt mit Hilfe von KPIs (Key Performance Indicators), wie z.B. die Anzahl der Nachbarn, die ein Bewohner kennt. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Sie haben einen partizipatorischen Ansatz. Worin besteht dieser? <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tWir verwenden verschiedene Methoden, um die Nutzer einzubeziehen, wie z.B. Umfragen, Co-Kreations-Workshops oder diagnostische Spazierg\u00e4nge. Dieser Ansatz erm\u00f6glicht es den Nutzern, ihre Bed\u00fcrfnisse zu \u00e4u\u00dfern und an der Dynamik ihres Lebensraums teilzuhaben. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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K\u00f6nnen Sie uns etwas \u00fcber Ihre Kommunikationsmittel sagen?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tWir schaffen beispielsweise WhatsApp-Gemeinschaften, organisieren aber auch Sensibilisierungsworkshops zu Themen wie Energie, Abfallwirtschaft oder Mobilit\u00e4t. In den neuen Stadtvierteln werden „Clean Consumer Clusters“ (CPCs) gegr\u00fcndet, um lokal erzeugten Strom zu verbrauchen, was eine \u00c4nderung der Gewohnheiten der Bewohner durch Sensibilisierungsma\u00dfnahmen erfordert. Typischerweise sollte die Waschmaschine nicht mehr nachts laufen, sondern am Tag, wenn die Paneele Strom produzieren. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Wie sehen Sie die Zukunft?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tUnser derzeitiges Ziel ist es, unsere Position in der franz\u00f6sischsprachigen Schweiz als Hauptakteur im Bereich der nachhaltigen Immobilien zu st\u00e4rken. L\u00e4ngerfristig m\u00f6chten wir in der Deutschschweiz expandieren. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Fri UP hat Sie in Ihren Anf\u00e4ngen begleitet. Wie sieht es heute aus?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tJa, punktuell f\u00fcr bestimmte Ratschl\u00e4ge oder f\u00fcr Ratschl\u00e4ge zu den zu verwendenden Werkzeugen. Das Fachwissen von Fri Up ist f\u00fcr uns sehr n\u00fctzlich und die geographische N\u00e4he unserer B\u00fcros ist praktisch! \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Artikel aus der Zeitschrift Info Patronale, Juli 2024<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Enoki – Interview mit Axelle Marchon f\u00fcr Fri Up axelle marchon f\u00fcr fri up – Juli 2024 R\u00fcckblick auf Enokis Werdegang Im Jahr 2017 zeichnete sich die Schweiz aus, als sie den Solar Decathlon in Denver mit dem Solarhaus NeighborHub gewann, das das Ergebnis der Arbeit von Studenten der EPFL, HEIA-FR, UNI-FR und HEAD in […]<\/p>\n","protected":false},"author":2,"featured_media":12803,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[102],"tags":[121,122],"class_list":["post-17123","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fri-up-news-de","tag-nachrichten","tag-start-up-de-2"],"acf":[],"yoast_head":"\nDroptimize: Innovation im Digitaldruck - Fri Up<\/title>\n<meta name=\"description\" content=\"Entdecken Sie Innovation mit Droptimize, einem Startup-Unternehmen f\u00fcr Digitaldruck, und seinem unternehmerischen Werdegang.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.friup.ch\/de\/enoki\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Droptimize: Innovation im Digitaldruck - Fri Up\" \/>\n<meta property=\"og:description\" content=\"Entdecken Sie Innovation mit Droptimize, einem Startup-Unternehmen f\u00fcr Digitaldruck, und seinem unternehmerischen Werdegang.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.friup.ch\/de\/enoki\/\" \/>\n<meta property=\"og:site_name\" content=\"Fri Up\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/friup\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-16T12:49:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-26T12:25:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.friup.ch\/wp-content\/uploads\/2024\/07\/2024-06-10_Infographie_Enoki-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"4962\" \/>\n\t<meta property=\"og:image:height\" content=\"3509\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Maria\" 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